Author Blogs

The worst part of being an indie author is that you are required to do all of your own marketing and promotion. You always wonder if you are missing something, some way of connecting to your audience. There’s lots of advice out there about having your own blog, so this week, I did some research of what other authors talk about in their blogs.

I was lucky enough to find a list of ‘well-crafted’ author blogs compiled by a well-known site for authors. So I checked out the first dozen or so.

The first thing I noticed was that all of the blogs I was connected to were over a decade old, even though these blogs got points for being ‘frequently updated’. In one or two cases, newer posts were easy to find; but in most of them, I was stuck with the post I landed on, looking for similarities, differences, anything that might tell me what made a successful author’s blog.

Two or three of them were down-right political in nature. I have my political views, of course, but I don’t like cramming my views down other people’s throats, nor do I like having other people’s views crammed down mine. I didn’t spend much time on those sites.

One blog page consisted of boxes with a headline in each box. The headlines did not make much sense to me, perhaps because I wasn’t familiar with that author’s work, and that’s what they pertained to.

One blog page was a guest blog by a friend of the author, who waxed poetic about how much better his life was, now that he had adopted just one of the attitudes suggested is the author’s non-fiction self-help book. Well, that was an interesting possibility... if I wrote non-fiction self-help books.

Several of them talked about their current Work In Progress, which was pretty much what I expected. But even now, I’m not sure how that can be done effectively, given a blog that gets a new post every week, which is the absolute minimum suggested by all the advice given to authors that I’ve seen.

Now, I don’t write 8 hours a day. I am an editor and publisher (and person) as well as an author, and so I spend 8 hours (and more) at my computer, I do not spend 8 hours a days working on my own stories. Not even 8 hours writing, re-writing and editing my own stories. But let’s look at some math:

Suppose an author writes 8,000 words a day ( that’s 1,000 words per hour, and boy, is that fast!) 5 days a week produces 40,000 words. To the best of my knowledge, a typical romance is about 80,000 words, so that’s 2 weeks of work, just for a rough draft. One romance writer complained that she had finished her rough draft, only to have her editor tell her it had problems, problems so bad that she (the author) was going to have to step back and rethink the entire story. And yet, that author still managed to include in her blog post an excerpt from that story.

I’m left wondering, does she include an excerpt with every blog post? Even if all she did was tell her audience about whatever she had written that week, she is basically telling them the story before it ever gets published.

And that’s during the rough draft stage. What does she do during the rewrites? More excerpts? Explanations of what she’s changed?

I don’t really understand, so I guess I’ll have to continue studying blogs by other authors, preferably more than one post by the same author. Do any of you know of an author whose blog you feel would be a good example for me to study?

In the meantime, I’ll return to writing about the science I’ve self-studied.

World Con 2016

Today was the first day of World (SF) Con 2016. The World con moves around from year to year. This year, it’s being held in Kansas City and is called MidAmeriCon 2. (Kansas City held its first World Con – MidAmeriCon – back in the ‘70s.)

The cheapest time to buy a membership is right after the vote that determines where the World con will be held TWO years from now. The votes happen at World con, so the members of this year’s convention get to decide what city will host the convention in 2 years. Of course, their choices are limited to those cities who have figured out how and where they would have the convention.

Worldcon 2017 will be in Helsinki. We didn’t buy memberships to that one, because we seldom follow the con outside the US. When the worldcon is held somewhere other than North America, there is a North AmeriCon held that year. That location for 2017 will be chosen at this worldcon. We might go to that, depending where it is. The choices are San Jose and New Orleans.

World cons last for 5 days. They used to be held over Labor Day weekend, but that made it difficult for parents to attend, because the school year was just beginning. So they have migrated to mid-August. North Americons are typically 4 days long.

Worldcons generally have a few thousand people. When they are held in large cities – like LA – they might have 8,000 attendees. So much larger than the 200 attendees at the first, held in New York in 1939.

Other conventions are larger; Dragoncon in Atlanta, Nebcon in Omaha are just 2. But worldcons are big enough to be daunting, especially to shy or introverted people. The dealer’s room is large, the art show amazing, the costume contest can be over the top. And the panels! LOTS of panels, on all sorts of subjects. As usual, I find 2-3 panels I want to attend, all at the same time, and probably at opposite ends of the convention center. It can be tough to choose which one I will actually go to.

Sooner or later, we run across friends at worldcon. Some are people we know from smaller conventions. Others we only run across at worldcon (or North AmeriCon). In either case, we take some time to chat and catch up.

If you’ve never been to a worldcon, a description really can’t do them justice. I suggest you save up your money - tickets can be $250 for 5 days at the door, and the surrounding hotels are high-end brands. If the WorldCon is close enough for you to drive, you could save some money finding a cheaper hotel further away. But you will have to pay to park somewhere near the convention each day. And don’t forget to have money on hand for food; WorldCons provide snacks (chips, veggies, crackers) and soda at certain times of the day, but not anything that could be considered ‘real food.’

Despite the expense, they can be fun and informative. However, they are not a comicon, an anime con, or a media con. They are a literary convention. They are aimed mostly at science fiction & fantasy readers. When we walked through the dealer’s room today, we saw 4-5 tables selling t-shirts, and at least twice that many selling books.

So if you don’t read, this probably isn’t the convention for you.

The Secret

This year's World Science Fiction Convention was in Spokane, WA. The layout of the convention center made absolutely no sense. You entered on ground level, only to take an escalator to the 2nd level, where you could find registration, the dealer's room and the art show. From there, you could do one of 5 things:

·       Take an escalator down to one set of rooms,

·       go down a few steps to a down escalator to another set of rooms,

·       walk down a long corridor, turn left, follow a hallway to an (inadequate) bank of elevators to get to the hotel lobby, which you walked across to another set of rooms (I never personally made this trip, although I did try, once.),

·       don't turn left but continue down that long corridor to a down escalator to another set of rooms, or

·       walk past that set of rooms to take an elevator up a floor to yet another set of rooms.

Rumor has it that there were even rooms in another building that one had to go outside to get to.

Even with a map in the pocket program book, convention center staff were stationed at corners so people could ask, "How do I get to X?" We got our exercise!

There were wild fires in Washington, one of them north of Spokane. The city wasn't threatened, but on Friday, the smoke was as thick as heavy fog. Even inside, you could smell it. Played heck with people's sinuses.

But the thing I will probably remember most was The Secret. I heard it in a panel given by authors, and one of them quite nonchalantly stated, "I hate to give away secrets, but we authors don't come to conventions to see our fans; we come to network with other authors and people in the business."

I was shocked!

Now that I have thought about it, I wonder, Then why do they attend the smaller conventions? I mean the smaller, regional conventions where they may be the only 'known' author attending. No editors, no agents, only small press publishers. What would local authors and small press people offer?

I suppose networking is networking, and you never know, the person who is completely unknown this year could the Big Item next year. But still, the fan is in that mix somewhere, right?

How can you sell books if nobody wants to read it? If fans aren't important, why are newbie and wanna-be authors advised to produce the most excellent work they can, because "Your first book is what sells (or doesn't sell) your next book."

Okay, maybe this 'Secret' doesn't say it all. Maybe it was just my personal wake-up to use conventions, not just to have fun, but to network with like-minded people. That's not an easy thing for me to do. But I can talk to people, one or two at a time. Time to give it a try.

2014 Successes

Okay, here it is; that dreaded ‘Buy my book’ issue I warned you would happen.

Hubby hates when all the authors make a wall of books between them and the audience at science fiction convention panels. He sees it as a crass commercial. But these days, almost all marketing is left for the author to do; very little is done by the publisher, and that includes the ‘Big Boys’. Most authors - especially new ones - do not have lots of money for marketing, so they take every chance they can to let people know about their book. If you don’t know it exists, how can you buy it?

I made 3 sales in 2014. (So this won’t be that long.)

The Secret in Morris Valley - A paranormal gothic romance novella published by Alban Lake (albanlake.com). It is a trade paperback selling for $6.00. If you are in Omaha and want to see a copy, the Book Worm, currently on 90th Street just north of W Center Rd, has a few copies through the holidays. They only took 3, so I can’t guarantee they still have any. [Note: Since this a romance, I used my pen name, Linda Joy.]

Ondrea is sent by her favorite professor to gather information on the wolves in Morris Valley. But Barry Morris, her host, won’t allow her to do field work on the wolves, saying it’s too dangerous to go out without a well-armed pack of men and vicious dogs. Barry has plans for Ondrea. So do the wolves.

“Truck Driving Women” - This the first published story of Vamps and Cheyenne. It is in the middle of an anthology published by Sky Warrior Books (skywarriorbooks.com) called These Vampires Don’t Sparkle. You can get a paper copy from Amazon for $13.33, an e-book is $4.99. If you really like vampire stories, there is a second volume of this anthology called These Vampires Still Don’t Sparkle that is available as an e-book. No, I don’t have a story in Vol. 2, just letting you know about it.

When terrorists hijack Vamps and Cheyenne, they bite off more than they anticipated.

Cali: A Journey of Discovery - This is a lightly romantic fantasy novel that Alban Lake (albanlake.com) accepted and originally planned to publish in 2014, but its publication has been pushed to February 2015. It will be a trade paperback and e-book. I don’t have any more details, but if you’re interested, keep an eye on the left side bar of this blog; that’s where I’ll post more information when I have it.

Witches don’t drown when they have a thirst for revenge. Sidek had seen a lot of strange cultures, but when he rescued Cali from a flooding river, he made contact with the strangest one yet. Cali was an Atlan, hunting men who had tortured & killed 2 children. She didn’t need a man’s help. But she wasn’t well enough to keep Sidek from tagging along.

Okay, it’s done now, you can breathe again. We now return you to your regularly-scheduled blog. Eh. Not exactly, because this turned out to take up all of this week’s space. Soooooo... Tune in again next week!

PS. If you want to keep up to date on my sales and appearances, consider subscribing to the free monthly MoonPhaze Publishing e-newsletter. Just send a request to be enrolled at MoonPhazePub@hotmail.com, and we’ll send you a sample copy. You can always unsubscribe at any time.

Non Fiction Writing

I keep getting told that I need to write non-fiction. “Write some articles for all those magazines out there; women’s mags, fitness mags, finance mags- it doesn’t matter what kind,” the advice goes. “Get your name out there in those formats, and you’ll develop a group of readers who will follow you when you delve into fiction.”

Excuse me? Yes, I know that’s how countless authors have done it, but what makes these people think that I have anything to offer the readers of magazines?

Women’s mags? Please. I don’t read them. If I’m stuck in a waiting room, I might flip through one, looking at the pictures of uncluttered, clean homes that bear absolutely no relationship to my home, but I have no interest in whatever articles they print, so how am I supposed to write some?

Fitness mags? Yeah, there’d be nothing hypocritical about that. Yes, I have lost 40 pounds so far this year, but that still leaves me on the wrong side of 200, with a long way to go. I’m not even sure how I’ve managed it, so I can’t write any “How I Lost...” articles.

Finance mags? When we got married, we were comfortably located in ‘Middle Class’, but we have definitely fallen to the bottom rung and are trying NOT to make that magical leap into ‘Poor’.

Actually, I have written non-fiction, as part of my job before I retired. I wrote things like instructional newsletters on how to correctly fill out the new internal forms so that the full and correct data could be input into the database; how to use this new-fangled contraption to repair film; step-by-step instructions on how to do the various parts of my job, which got disbursed to the rest of the clerical staff when I went on maternity leave or recovered from surgery. I did not find these subjects very interesting, but at least I knew the topic. I knew where to start, what had to be included, and where I could end.

Even these days, I am writing non-fiction. When I contacted local conventions about doing panels, I offered as many as 4 topics I thought interesting and not already beat into the ground by other panels. All four topics, it turned out, were snapped up. Most of these ideas were inspired by an article I had read on that subject, so now I’ve been gathering more background, trying to break each topic into smaller bits, and organizing those bits into a logical page for an informational hand-out. I don’t expect these to land in any newsletters or magazines, but it is non-fiction. Most of them

Still, I feel like I’m writing 4 different term papers at the same time. I will no doubt tweak these between conventions, but I’d really rather be writing fiction! In fiction, I have my whole imagination at my disposal, and I don’t have to stick to the ‘facts’ if I don’t want to!

What magazines do you read? Would you be willing to write an article for them?

Practice What You Preach

I read a lot of e-newsletters. Some give me tips on how to write better, some give me clues about markets I might submit to, and some try to tell me how to market my work, once it gets published. Most of them I can read fairly quickly. But one of them I read this week... !

I don't remember which newsletter I was reading, possibly one on marketing, because the article seemed to be on what type of website to make announcements, timing and the type of announcement. After almost every website type/announcement type that it listed, the author expanded by saying you should edit, edit, edit everything before you sent it off into the world. The reasoning was that if you make an impression on potential readers with poor grammar, spelling and punctuation, they aren't likely to look up your book and buy a copy.

I have to agree with that sentiment.

A lot of people never learned these things in school well enough to know how to follow the rules, and therefore, they don't think it's really important. Texting, when it required hitting the same button a number of times to get one letter, further eroded people's ability to spell, it seems. But as long as the idea gets across, anything goes these days, right?

No, I can't agree with that sentiment.

I have re-worked and proofread and edited enough to be pretty familiar with most of the rules of the English language. It doesn't bother me to get a text on my phone with 'u' for 'you' and 'ur' for 'your'. I consider that a kind of slang.

But when I'm reading something that purports to be informative and professional, I expect it to be well edited. This particular article in this newsletter was NOT. Here it was, expounding on the idea that everything you put out there should be edited, and the author did not appear to know the difference between [its] and [it's], or where commas belong, or how to spell.

Now I'm left in a dilemma. Do I believe this author was knowledgeable in the field and take the advice offered? Or write the article off as a waste of time because the author couldn't be bothered to take his/her own advice?

Working a World Con

This year, my husband and I were in charge of Opening Ceremonies at Lone Star Con 3, the World Con held in San Antonio. Last year, we were in charge of both Opening and Closing Ceremonies at Chicon 7, the World Con held in Chicago. We have attended many World Cons over the years, but these were our first efforts at being staff members of a World Con.

I don't know if these experiences will help me in my efforts to establish myself as a writer, but they might. Instead of going to publisher parties and winding up being a wallflower, I showed myself to be an active participant, a capable and flexible planner, and a person who was easy to work with.

But wait, I was a behind-the-scenes type of staff person, so who would have seen all those good things about me? Good question, one I've been thinking about the last few days.

We were late getting access to the stage, so any convention attendees who arrived at the ceremony location early in search of a good seat, saw me moving set furniture and props, consulting with sound techs and the convention Toastmaster. When others could not decide on a good location for a late-arriving set decoration, I made the decision. If any of these good people noticed me in particular and caught my name, ... well, I only know of one person who attended this convention who does not do a lot of reading.

We met and interacted with other staff members. We received compliments from some of them for being cool, collected and flexible, but maintaining control. Some had expected us to have a melt down over the loss of our major piece of set decoration, a set of cardboard swinging doors. Happily, it was found and brought to us an hour before we were to begin, and 3 people immediately set to work putting it together for us. It would have been a shame if that item had never showed up, but we figured the attendees were coming to see the guests, not our choice of decorations.

Finally, we had some interaction with the guests, as we introduced them to the Toastmaster, explained what we expected from them, and alerted them that they would be next on the stage. Despite our efforts ahead of time to work with the Toastmaster on the list of guests, last minute details meant our list of people for him to introduce almost doubled in the last half hour before the ceremony started. He was a trooper, speaking briefly with all of them and taking notes. We were hard pressed to keep track of where he was putting them on the list, but we must have done something right, because we never had the wrong person waiting in the wings. These guests included (but were not limited to) famous authors and a well-known editor. Hopefully, they noticed our efforts in a favorable light.

In any case, we took our enjoyment of world cons and paid it back/paid it forward by being staff members.